Unit Publicists

Here is how this works in practice. We supply unit publicists who manage publicity and press for Austrian shoots during the shoot. Our unit publicists set up set visits, manage stills and EPK capture, write press materials, liaise with media, and protect the production's image and confidentiality. We brief them on your production, talent and publicity strategy, then confirm openings against your shoot dates. A unit publicist working in Austria knows the national film media, the festival landscape and how to manage press around global talent on location.

Here is the short of it. They work fluently in English and German — key for shoots whose publicity reaches both Austrian and global audiences — and we contract under the Kollektivvertrag terms set by the Fachverband der Film- und Musikwirtschaft within the WKO. We set up the unit publicist with the producer, talent coordinator and first AD so publicity activity fits the shooting schedule without disrupting the floor.

Here is the breakdown. Austria has an active film culture and festival circuit that gives unit publicists a clear field to work in. The Viennale, running since 1960, is the country's flagship global festival. The Diagonale in Graz showcases Austrian film. And the Romy Awards and the Oesterreichischer Filmpreis are major dates in the national calendar. Austria's cinema often reaches the world stage. Michael Haneke's Palme d'Or and Oscar wins, Stefan Ruzowitzky's Oscar for 'The Counterfeiters' — creating press interest that publicists manage.

Here is what that looks like on the ground. Global shoots filming in Austria, from 'Mission: Impossible Rogue Nation' at the Wiener Staatsoper to the James Bond film 'Spectre' in the Oetztal, draw global media attention to the country's locations. Unit publicists know the Austrian outlets, the festival programmers and the global trade press, and how to handle data and privacy obligations under GDPR and the Austrian Datenschutzgesetz when managing press around a production.